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Username Post: New Ivy League TV Deal with ESPN
PhD Student
Posts: 1800

Reg: 10-20-14
04-05-18 09:29 AM - Post#254818    
    In response to DCAJedi

This new service seems to be a plus for people who have purchased separate packages for things like the ILN or Major League Soccer, since they will get a discounted rate for their previous product and get access to additional events.

It seems to be a negative for people who have supported conferences like the America East, who were able to get events for free on its conference website or on ESPN3 as part of their regular cable package. Now, these people will have to pay an additional $4.99 per month for to watch their teams.

Regarding the IL fans, do people on this board think:
- There are a large number of IL fans, who would pay to follow their school's teams, but just did not know about the ILN?

- There are a large number of IL fans, who wanted to follow their teams and knew about the ILN, but the $9.99/month was too expensive?

I don't know how great a job the ILN did over the last 5 years in promoting its brand to attract customers? Did they advertise in campus student newspapers or alumni magazines?

If they want to make this thing work, the IL (league officials and schools) and the other mid-major conferences are going to have to work harder at getting the word out to their alums and students.

Edited by rbg on 04-05-18 09:30 AM. Reason for edit: No reason given.
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